WEBSITE USABILITY AUDIT
01
LOW CONVERSION RATE
The site has thousands of targeted visitors per day, but only a few make an order.
02
Abandoned Baskets
Most visitors do not reach the completion of the order, leaving the goods in the basket.
03
ADVERTISING DOES NOT GIVE RESULT
Advertising campaigns send exclusively targeted visitors to the site, but sales do not grow.
the essence of the usability audit of the site
Order serviceUsability testing is carried out by Webakula studio experts, whose main goal is to identify all the shortcomings of the UI / UX of the site.
Ill-conceived structure of site sections, confusing menu, lack of CTA, crooked layout, out-of-sight controls, small product photos, complex product catalog hierarchy, excess fields in contact forms — this is just a small list of usability bugs that prevent visitors from buying online.
Usability audit — this is the beginning of work, the next stage after the analytics — designing new site pages or partially modifying existing pages.
a website with the right usability is a successful online business with great results
01
Confident SEO promotion
The position of the site in the search results is improving - search robots note that the resource is developing and this becomes a signal for assigning the best places in the search results
02
Quality traffic
Targeted traffic is growing - the site is increasingly appearing in the first places of search results
03
Stable income and trust
Online sales are growing - users like the resource, trust is growing, and with it both traffic and the number of purchases from the site
04
User interest
The behavioral factor increases - visitors spend more time on the site, the average viewing depth increases
Key
clients
Our clients are located in the following countries:
Ukraine, USA, Canada, Poland, Australia, UK, Bulgaria, Belgium, Spain, Switzerland, France, Germany, Netherlands, England, Romania, Latvia, Lithuania, Estonia, Kazakhstan, Saudi Arabia, UAE, Oman, Jordan, Lebanon, Pakistan, India, Thailand, Laos, Vietnam, Malaysia, Indonesia, Philippines, Mexico, Chile, Brazil, Colombia.