Redesign of the site of the company "POLYSTAR"

About the client: Polystar is a dynamically developing company that specializes in the sale of equipment, tools and consumables for the jewelry and dental industries. The company has established contacts for the exchange of experience and technologies with its partners from Denmark, the USA, Italy, Singapore, Germany, Spain, Turkey, Spain, Poland.

Task: to develop a concise, convenient and logically structured website design.

The previous fruitful collaboration on the restyling of the logo prompted the Polystar company to make new changes - the redesign of the site. Indeed, a mess: the logo is new, but the site is old.

One of Polystar's strengths, its 2,000-item product range, was at the same time the main difficulty in developing a new website design. Our specialists had to work hard to regroup categories and sort products, but the game was worth the candle or, in our case, worn letters on a computer keyboard.

The menu on the left side of the page contains 20 categories and is similar to the well-known convenient online stores. Going to the "Surface Treatment" category and then to the "Tumbling" subcategory, the user sees only the subcategories of this section. Such a decision has a beneficial effect on the integrity of the perception of goods and does not overload the site visitor with unnecessary information. You can return to the list of categories on the main page thanks to the pop-up window “Entire catalog of goods”. If, even after all our efforts, the necessary product cannot be found by category, then the noticeable “Search” button will help you out in this difficult moment.

All pages are made in gray, blue and white, which also allows you to focus the visitor's attention on the company's products and, accordingly, correctly place accents.

Customers appreciated the extensive work done by the "sharks" and soon a new project will appear in our portfolio - an identity for the Polystar company.