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Messengers, that is, instant messaging programs, can also be used to solve business problems. After all, it is very convenient: it is so easy to stay in touch with the client at any time.

Special operators are a fairly simple and understandable Yandex.Direct tool. It is needed so that the advertiser can more accurately tune in to the desired audience. But there is a big risk of misuse of special operators. Let's take a look at the most common mistakes.

How to understand that your site is popular and effective? The main indicator of popularity in the network is the conversion.

Almost every marketing strategy includes social media promotion. This is a great way to make your brand successful, understandable, close to the consumer. But only with a professional approach. Amateurs will also "scare" you with myths. And myths, as you know, cannot be trusted without verification. So let's get started.

The mobile version strategy involves the creation of a second site. The first is a desktop, basic version, and the second is created for users of tablets and smartphones. The server detects the user's device and directs it to the appropriate version.