Blog

It is pleasant to realize that by 2013 the Internet competence of users has increased tenfold. Many clients come to us well prepared, with clear goals, a plan of action, or at least a set of wishes. However, for some, Internet marketing is still an unknown animal, and a web studio is a kind of humpbacked horse that fulfills one desire after another, patiently teaches the client and guides on the right path. Is it so? Let's figure it out.

In our studio, the concept of "redesign" has a broader meaning than a banal change of the cover of the site, in fact, it is a huge set of measures to improve its work. From Latin, the literal translation of “designare” is to measure, outline. The particle "re" that migrated to us from the same language is used to denote a repeated or reverse action. What needs to be outlined and measured again in order to get an effective business tool?

The Internet is filled with a myriad of empty, faceless, uninteresting, monotonous, and sometimes meaningless content. Spammed texts are not liked even by search robots, not to mention sophisticated and demanding users. How is Content with a capital “K” created?

A rich vocabulary is an important and useful thing. It's not just about cramming, but about tips on the practice of using new words. We have already talked about what responsive web design is, now let's try to figure out why it was created, what can surprise you, and whether there is any benefit from using it.

As you may have noticed, there was no fresh article on the shark blog last week. All because I (content manager Natalya) had a Jam Day, and for a long time we could not decide what to do with a traditional interview. I usually interrogate birthday people, but answering my own questions is akin to a mental disorder. Colleagues decided to save me from clouding my mind, and everyone who was interested asked a tricky question about me and the fascinating profession of a content manager.