Blog

With the fact that SEO has not died and is not going to die, the majority has long reconciled, and we wrote about this a year ago. It's time to talk about trends and upcoming changes in the professional life of SEOs. What is new, old, outlandish in store for the area of website promotion in the near future?

The cornerstone of the site is the home page. Design development begins with it, you need to “dance” from it when creating all other sections, users keep returning to it to search for information of interest and so as not to “get lost”. Understandable, convenient, attractive - this is how visitors and owners want to see it, but to achieve the cherished goal, you will have to work hard.

What do you know about brand strategy? What do you think, what do Runet users pay more attention to when choosing a company producing goods? Do you already know how to use product personalization to your brand? Can't give clear answers to these questions? It's okay, because we are here, we will tell you about everything :)

According to a study by the American sociological marketing company Nielsen in 2013, the degree of trust of Runet users in online reviews has decreased by 65%. You do not need to be Vanga to predict a decrease in this indicator in the future. Do these notorious "real reviews" exist and is it worth drawing conclusions about the company's reputation based on them?