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The decisive role was played by the quality of the content and the number of purchased links. Google Penguin (Penguin), the newly introduced algorithm, did not accept "too" optimized texts stuffed with links and keywords. He didn't like texts intended for machines either. And after looking at the work of their algorithm, the developers promised to severely punish dishonest optimizers. They noted that they are striving not only to remove pages littered with spam from the issue, but also to achieve their complete absence, replacing them with sites “for people”. Yes, and SEO-optimizers should have been put in place for a long time with their dishonest promotion methods. In addition, non-thematic links led to a significant loss of positions - just a couple of such links, and the entire site can be blocked as spam.

What do we know about social networks? How many of your friends, relatives and acquaintances are registered on VKontakte, Facebook or Twitter? And how many people are there that you will never see, let alone know?

The outlandish invention called "tablet" has long ceased to amaze even the most impressionable inhabitants, not to mention touch phones. Many fans of the "apple company" speak of its iconic devices with special reverence, especially those who have not yet managed to take possession of at least one such device. In Ukraine, the colossal popularity of the company founded by Steve Jobs is undeniable, therefore, it is quite justified to pay more attention to the needs of users of Apple-branded gadgets, in particular to the issues of adequate display of web pages and, accordingly, the specifics of layout for iPad and iPhone .

First of all, it concerns the excessive number of keywords used on one single page. Actually, relatively "white" SEOs have not been messing around with this parameter for a long time, but as they say, a bold point will be put in the case.

Sometimes, webmasters simply make a 301 redirect to the main page of the site. Those. by clicking on any link to the site or by typing the required site URL in the browser, the user will automatically move to the main page of the resource, and not to the requested page. This is the easiest way to keep the user on the resource pages.