Blog

Typical catalog errors in an online store
The catalog in the online store provides the ability to search and order the desired product. If navigation through the catalog is organized with errors, then visitors do not find the right product and go to a convenient online store . We will tell you how to avoid common mistakes in the structure and functionality and not “kill” the conversion.
09.02.2018
Abandoned carts in online stores
Do you often shop in supermarkets? Have you seen abandoned baskets in the middle of the hall, loaded to the top with goods? Definitely not: offline customers tend to take their purchases to the checkout, even if they are distracted by sudden calls. It is difficult to imagine a situation that would force the buyer to abandon the basket and leave without paying.
12.01.2018
SEO in 2018 - what's trending?
Yandex and Google are constantly introducing new algorithms. To meet them, you need to use trends in SEO promotion: in 2018, those who will be the first to apply new strategies will be ahead of competitors (this approach is called trendspotting).
22.12.2017
7 features of modern search engine promotion sites
Search engines have seriously evolved over the past two years. Yandex introduced Minusinsk, Baden-Baden, and now Korolev. To optimize the search, neural networks are used, which not only monitor the quality of the content (for example, the absence of spam), but also literally understand the user “at a glance”. The results of issuance are optimized as much as possible, and search engines are getting smarter.
29.11.2017
How optimization of filter pages will help the promotion of online stores
Properly designed filter pages can provide good traffic, attract people who are already in the mood to buy. However, filter pages are rarely optimized, losing the opportunity to drive additional traffic to the site.
29.11.2017